BIM Land and Milestones in Urban and Resort Real Estate Development

BIM Land is a premier real estate development arm of BIM Group, featuring a diverse portfolio spanning urban townships, residential properties, hotels, resorts, and commercial complexes. From Phu Quoc and Halong to Hanoi and Vientiane, its projects reflect the company’s versatile development strategy.

Alongside master planning and construction, service orchestration, international brand partnerships, and operational management are key highlights when exploring BIM Land. Operating properties alongside ongoing developments paint a comprehensive picture of an enterprise active across multiple real estate segments.

BIM Land within the BIM Group Ecosystem

According to the group’s official introduction, BIM Group’s real estate sector is represented by BIM Real Estate Joint Stock Company, operating under the brand name BIM Land. Within this ecosystem, BIM Land spearheads real estate, while BIM Group operates across multiple sectors, including real estate, renewable energy, agriculture & foods, and consumer services.

BIM Group was established in 1994, and the BIM Land brand was formed in 2018 during the group’s corporate restructuring. These two milestones reflect the group’s rich history and the inception of its dedicated real estate brand.

The ecosystem’s foundation of experience has been accumulated through its early developments. Halong Plaza hotel commenced operations in 1997, followed by Fraser Suites Hanoi in 2008. These milestones demonstrate that hospitality and lodging activities have been present from the early stages of BIM Group’s development.

Integrated Destination Development Orientation

BIM Land focuses on connecting master planning, products, amenities, and operations within integrated destinations. Its extensive hospitality and resort expertise is seamlessly integrated into the organization of living spaces and services across its urban townships.

From a project development perspective, this model requires the seamless cohesion of multiple functions: residential housing for citizens, accommodations for tourists, commercial facilities to meet consumer needs, and common spaces to support community living. Overall efficiency relies heavily on how these functions coordinate once put into operation.

Looking at BIM Land’s portfolio, the enterprise implements this approach across multiple formats: coastal resort complexes, commercial-integrated urban areas, nature-inspired living spaces, and hotel-cum-office complexes.

Key Projects and Destinations

Phu Quoc Marina at Bai Truong, Phu Quoc

Phu Quoc Marina brings together diverse lodging, resort, and service models at Bai Truong. Within the complex, resort facilities connect seamlessly with coastal spaces, culinary venues, and entertainment activities, offering rich experiential choices for visitors.

Two standout projects are InterContinental Phu Quoc Long Beach Resort, noted by BIM Land as operational since 2018, and Regent Phu Quoc, which commenced operations in April 2022. These are properties bearing IHG brands within the company’s development portfolio.

Sailing Club Signature Resort Phu Quoc introduces an open-designed resort villa model combined with lodging amenities. Presented alongside the Sailing Club service system within the complex, the project exemplifies the synergy between resort living and entertainment.

Halong Marina and Project Portfolio in Quang Ninh

In Halong, projects in BIM Land’s portfolio include Grand Bay Halong Villas, Green Bay Village, Little Vietnam, and Citadines Marina Halong. These offerings range from residential spaces to hospitality and commercial venues.

Citadines Marina Halong is located within the Halong Marina urban area, featuring apartment and condotel product lines, with The Ascott Limited serving as the designated management and operational unit. Ascott’s website currently provides information on apartment types, lodging services, and amenities here.

An additional milestone for the local resort portfolio is the InterContinental Halong Bay Resort. In November 2025, IHG announced the grand opening of the resort featuring 275 rooms, suites, and villas, alongside culinary, conference, and wellness spaces.

Thanh Xuan Valley in the Dai Lai Area, Phu Tho

Thanh Xuan Valley spans approximately 170 hectares, developed in the Dai Lai area, Phu Tho, amidst a landscape of valleys, pine forests, and lakes. This represents a nature-centric living and resort development direction close to Hanoi within BIM Land’s portfolio.

The announced developer is Thanh Xuan Joint Stock Company, a member of BIM Land. Key partners involved include WATG for master planning and architecture, Coopers Hill for landscape design, and IHG for resort management and operation.

The integration of expertise in planning, landscaping, and hospitality highlights how the enterprise structures a multi-functional project. Natural landscapes serve as a core element tied to the development direction and spatial experience.

Thanh Phu Centre Point at the Western Gateway of HCMC

Thanh Phu Centre Point is a commercial and service urban project in Tay Ninh, situated at the western gateway of Ho Chi Minh City.

According to the official website, Phase 1 spans 85 hectares, comprising 1,251 products, located along Nguyen Huu Tri street. The developer is BEHS Joint Stock Company, a member of BIM Land. Featured consulting partners include Codinachs Architects, Benoy Architects, and Broadway Malyan.

The project is oriented to combine residential, commercial, entertainment, and community living spaces. The announced management unit is BIM Real Estate Management Company, part of the BIM Group ecosystem. This information indicates that operational management is a vital component in the enterprise’s urban development strategy.

Fraser Suites Hanoi in Hanoi

Fraser Suites Hanoi represents the serviced apartment segment in BIM Land’s portfolio. Located in the Tay Ho district and operational since 2008, the project is managed and operated by Frasers Hospitality.

Featured amenities include a swimming pool, fitness center, children’s playground, and accessibility to the Syrena shopping center. This model combines accommodation space with daily living services, supplementing a business direction alongside residential and coastal resort properties.

Royal Square Vientiane in Laos

In BIM Land’s featured portfolio, Royal Square Vientiane is a premier destination in the capital city of Vientiane. The complex combines a hotel, Grade A offices, and commercial spaces; accommodation components include Crowne Plaza Vientiane and Holiday Inn & Suites Vientiane.

On June 25, 2026, the Royal Square Center shopping mall officially grand-opened, adding shopping, dining, and service activities. According to BIM Group, the complex is invested and exploited by Vientiane Development Investment Co., Ltd., a joint venture between the Ministry of Public Security of Laos and BIM Group.

Royal Square Vientiane serves as an example of investment activities by the BIM ecosystem in Laos, where lodging, working, and commercial functions are organized within a single project.

International Partnerships in Development and Operations

BIM Land’s cooperative relationships are demonstrated through specific projects, encompassing brand provisioning, operational management, or specialized consulting roles.

Alongside accommodation brands, the portfolio of consulting partners at Thanh Xuan Valley and Thanh Phu Centre Point demonstrates the participation of diverse expertise, from master planning and architecture to landscaping. The role of each party is defined according to the component and scope of cooperation in each project.

From a real estate development organizational perspective, this is a way to combine resources between the developer and specialized partners. The value of this model should be evaluated through construction quality and operational service standards.

Notable Recognitions in 2026

According to information announced by BIM Group regarding the 2nd Vietnam National Real Estate Awards, BIM Land ranked 3rd among the top 10 real estate enterprises. Phu Quoc Marina ranked 2nd in the tourism, resort, and entertainment urban area category; Thanh Phu Centre Point ranked 3rd in the potential commercial residential project category.

Regarding green buildings, in July 2026, BIM Group announced that InterContinental Thanh Xuan Valley Resort was awarded EDGE Advanced certification. Previously, the Country Club at Thanh Xuan Valley was also certified under the EDGE system. These recognitions are dedicated to specific structures within the projects.

Awards and certifications cover various assessment scopes, ranging from enterprises to projects and structures. When placed alongside operational projects, they add a comprehensive perspective to BIM Land’s development trajectory.

Perspectives from BIM Land’s Development Portfolio

Looking at the featured projects, three main development directions can be observed: developing resort tourism destinations, organizing multi-functional urban areas, and exploiting urban accommodation and commercial assets. This combination is a notable highlight in BIM Land’s portfolio structure.

The aforementioned cases also suggest a perspective on real estate development: planning and construction must be considered alongside the ability to organize services, manage space, and maintain operations after properties come into use. These elements enable a deeper understanding of how an enterprise develops and operates its projects.

Frequently Asked Questions about BIM Land

Conclusion

With its foundation from BIM Group, BIM Land has built its mark in the real estate sector through a portfolio of urban townships, resort complexes, and commercial-service properties. Six typical projects and destinations demonstrate diversity in development direction, alongside the role of international partners in design, experience construction, and operational management.

Viewing from this portfolio, BIM Land’s development orientation is closely linked to connecting living spaces, services, and community activities. Construction quality alongside practical operational processes serves as crucial foundations to evaluate the long-term value of each project and the development capacity of the enterprise.

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